Introduction -- Perspectives on psychology: Behavioral perspective: Skinner, B. F. The question of control. Cognitive perspective: Goffman, E. The arts of impression management. Ethological perspective: Lorenz, K. Ecce homo!--Applied psychology: Learning: Scientific Advisory Committee on Television and Social Behavior. Summary of findings and conclusions. Scientific Advisory Committee on Television and Social Behavior. Television and violence in the world of children. Consciousness and awareness: Lykken, D. T. Psychology and the lie detector industry. Social psychology: Back, K. W. Intervention techniques. Behavior disorder and therapy: Szasz, T. S. What is mental illness? Szasz, T. S. Mental illness. Szasz, T. S. Commitment of the mentally ill. Cognitive processes: Toffler, A. Future shock: the psychological dimension.