The chic entrepreneur : put your business in higher heels / Elizabeth W. Gordon with Leanna Adams

Author: Gordon, Elizabeth W.
Published: Bandon, OR : Robert D. Reed Publishers, [2008]
Copyright Date: ©2008
Physical Description: xii, 207 pages : illustrations ; 23 cm
Additional Creators: Adams, Leanna

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Contents

Payless or Nordstrom : what's your value? -- Wal-Mart or Whole Foods : pick your niche -- T.J. Maxx or the tailor : what do customers really want? -- The DMV or Google : attracting and retaining the best employees -- Delta or Microsoft : do you know your cash flow? -- Generic or Nike : sales and marketing go hand in hand -- Crash dieting or Weight Watchers : the importance of systematic processes -- Arm's length or in bed together : strategically aligning yourself -- Webvan or Amazon : have a plan and measure your results -- The chic message.

Subject(s)

ISBN

9781934759042
193475904X

Action Note

committed to retain 20170930 20430101 HathiTrust https://www.hathitrust.org/shared_print_program

View MARC record | catkey: 5621045