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Strategic management for hospitality and tourism / Fevzi Okumus, Levent Altinay, Prakash Chathoth

Author
Okumus, Fevzi
Published
Amsterdam ; Boston : Butterworth-Heinemann, 2010.
Edition
1st ed.
Physical Description
xiv, 333 pages : illustrations, maps ; 25 cm
Additional Creators
Altinay, Levent and Chathoth, Prakash

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Summary
"Strategic Management for Hospitality and Tourism is a vital text for all those studying cutting edge theories and views on strategic management. Unlike other textbooks in this area, it goes further than merely contextualising strategic management for hospitality and tourism, and avoids using a prescriptive or descriptive approach. It looks instead at the latest in strategic thinking and theories and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organisations."--BOOK JACKET.
Subject(s)
ISBN
9780750665223 (pbk.)
075066522X (pbk.)
Bibliography Note
Includes bibliographical references and index.
View MARC record | catkey: 5967989