When media are new : understanding the dynamics of new media adoption and use / John Carey and Martin C.J. Elton
- Author:
- Carey, John, 1946-
- Published:
- Ann Arbor : Digital Culture Books/University of Michigan Press and the University of Michigan Library, 2010.
- Physical Description:
- viii, 363 pages : illustrations ; 23 cm.
- Additional Creators:
- Elton, M. C. J.
- Series:
- The new media world
- Contents:
- Introduction -- Processes. Adoption of new media -- The fragility of forecasting -- Implementation -- User research -- Case studies. How new media affect television viewing -- Videophones and teleconferencing -- When online media were new : the missing chapter -- The long road to interactive television -- Satellite radio -- The integration of mobile phones into everyday life.
- Subject(s):
- ISBN:
- 9780472070855 (cloth : alk. paper)
0472070851 (cloth : alk. paper)
9780472050857 (pbk. : alk. paper)
0472050850 (pbk. : alk. paper) - Bibliography Note:
- Includes bibliographical references and index.
View MARC record | catkey: 6685549