Food, agri-culture and tourism [electronic resource] : linking local gastronomy and rural tourism: interdisciplinary perspectives / Katia Laura Sidali, Achim Spiller, Birgit Schulze, editors
- Machine generated contents note: pt. I Farm and rural tourism -- A sideways look at farm tourism in Germany and in Italy / Sidali, K.L. -- Perspectives of emotional food communication for farm operators / Spiller, A. -- Policy options for sustainability. A preliminary appraisal of rural tourism in Romania: the case of Maramures / Segre, A. -- From agricultural to rural: agritourism as a productive option / Bianchi, R. -- pt. II Food, wine and tourism -- Educational farms in the Emilia-Romagna region: their role in food habit education. ... / Spadoni, R. -- Food and tourism: the role of the "Slow Food" association / Buiatti, S. -- Opportunities of cooperative marketing using the example of the wine region Saale-Unstrut / Muller, J. -- Schatzel Vinery -- Tradition 2.0 / Schatzel, J. -- pt. III New avenues of research: online marketing and sensory marketing ... -- Institutional isomorphism and adoption of e-marketing in the hospitality industry: a new perspective for research / Stringer, R. -- E-Business horizons in the tourism industry - Challenges for research and practice / Hopken, W. -- The Risk[™] strategic game of rural tourism: how sensory analysis can help in achieving a sustainable competitive advantage / Canavari, M. -- Sensory Marketing Research - Identification of the ideal sensory product profile ... / Scharf, A.
- 9783642113611 (electronic bk.)
3642113613 (electronic bk.)
- AVAILABLE ONLINE TO AUTHORIZED PSU USERS.
- Bibliography Note:
- Includes bibliographical references.
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