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Mass media : systems and effects / W. Phillips Davison, James Boylan, Frederick T. C. Yu.

Author: Davison, W. Phillips (Walter Phillips), 1918-
Published: New York : Holt Rinehart and Winston, c1982.
Edition: 2nd ed.
Physical Description: x, 264 p. ; 24 cm.
Additional Creators: Boylan, James R. and Yu, Frederick T. C., 1921-

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ISBN

0030524814 (pbk.)

Note

Includes index.

Bibliography Note

Bibliography: p. 230-252.

View MARC record | catkey: 956349